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October 04, 2019 1 min read

Did you know that 1 in 8 women will develop breast cancer over the course of her lifetime? 

In the month of October we've decided to focus on helping women now and bringing more awareness and education opportunities about breast cancer. 

Being educated about breast cancer matters. Breast cancer death rates declined 40% from 1989 to 2016 among women. The progress is attributed to improvements in early detection.


gigi pip breast cancer foundation day


We are excited to link arms with the National Breast Cancer Foundation this month to help raise funds for #breastcancerawareness. In the month of October we're encouraging our customers to donate towards the NBCF and we'll send them a FREE pink breast cancer awareness ball cap. 

The NBCF’s mission is to provide help to women now, inspire hope to those affected by breast cancer through early detection, education + support services!


Our goal as a company has always been to empower women to embrace the many hats we wear, and we realize there are some hats that are harder to wear than other. Some hats we didn't choose to wear, but this month we aim to support those who wear the hat "survivor" + "fighter". We encourage you check out the National Breast Cancer Foundation and the resources they provide. Whether you want to learn more about breast cancer or would like resources on how to help a loved ones through this stage of life, the National Breast Cancer Foundation makes it easy to find the information you need. 

 Sources: https://www.nationalbreastcancer.org/ + The American Cancer Society